There are two fundamental reasons why we should strive to create the best marketing we can.
- To introduce great products to more people faster.
- To bring an early demise to crap products.
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Story Building Story Telling
- I'm a commercial writer and creative collaborator for business and industry. If you demand rich, relevant, engaging content in your online communications, contact me. I'll deliver the words and ideas you need to sell, educate, inform, motivate and persuade. I've done it for hundreds of clients over the past 25 years.
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What they said...
- VIDEO SCRIPT"Lloyd, the event was incredible and the video was very impressive. Thank you for your work on this project, you were great to work with...if we can ever do anything for you don't hesitate to call me." -- Doug Yonko, Hensley
- WEB CONTENT"Lloyd is a true professional. He does what he says he will, when he says he will. He understands business concepts and is able to translate and communicate the concepts into concise, clear writing." -- Catherine Swingle, Advantage Design Group
- DIRECT MAIL“Lloyd is an excellent direct-mail promotions writer. Yes, the quality of the writing is high, but the results from what he produces are even better. If you're in need of a writer who can help you generate sales leads, Lloyd is a great choice. I highly recommend him.” -- Fred Moore, Coffey Communications
- BROCHURE"Lloyd, we so appreciate the way you have captured the essence of our association with your words. Your ability to communicate what we have been trying to convey is amazing." -- Beverly Babb, National Speakers Association
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Favorite Sites
- Copyblogger
copywriting, content & marketing - Gapingvoid
hugh macleod - Marketing Experiments
discover what really works - Tom Peters
tompeters! - Seth Godin
daily dose of wisdom - Change This
spreading great ideas
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- Could businesses benefit from a writer-in-residence?
- How do you count manuscript words?
- MicroLoan hybrid finances chinese entrepreneurs
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- B2B marketers, your audience wants the real deal
- B2B and industrial marketers should tell stories too!
- The consumer is in charge (even in B2B)
- Fresh ideas can make the phone ring
- Back to marketing basics
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Commercial Writing Samples
- DVD Script
Interactive Military - Trade Article
Architectural West - Facilities Web Page
Stellar Industries - Department Piece
World Trade.
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